Animated Typography in After Effects: Layering Simple Effects for a Complex Look

Learn how to layer simple effects to create complex looking animated typography!
There's text pretty much everywhere you look, and today, so much of it is digital. This creates a huge opportunity that relatively few people are taking advantage of: adding animation to that text. With animated typography, you can make your letters pop off the screen, literally or figuratively. You can catch people's eye and amplify your message.